Amazon prime day 2019 – How well are you prepared for the etail extravaganza?

The Amazon prime day – the most awaited big sale day all set to roll out on 15th July (predicted) and extend to 36 hours since then. This leaves you with barely 2.5 months to prepare for the sale day…. Continue Reading →

10 Inspiring Technology Quotes That Will Re-Energise Your Spirit

Having a tech business is very much like being in a relationship you never anticipated. Here are 10 inspiring quotes from industry leaders, that will re-energize your spirit and prepare you to take on the work week. Get a cup… Continue Reading →

Common PIM challenges that signal you should replace your PIM solution

Every customer touch point is vetted, tested and trialed with the only goal of delivering a good shopping experience. Reason? In this age of digital commerce, good customer experience and building relationships with them has become inevitable. eCommerce is becoming… Continue Reading →

The Quick Guide To Conquering Wireless Ecommerce.

There are two types of people. The ones who said ‘It’s just a cell phone,’ when Apple launched the first iPhone and the people who lined up outside the Apple store, acknowledging the undeniable fact that there was indeed an… Continue Reading →

How do you know if your organization needs a PIM? A five-step evaluation process.

The world keeps raving about how augmented reality, artificial intelligence, virtual reality, and drones are the future of digital commerce. Well, when you buckle down to understand the implications of these tech trends for your business, I am sure you… Continue Reading →

Pimtorial | Influence Your Influencers

Influencer engagement is, without a doubt, the key to building buyer interest. It’s spread out today like a strange religion that’s creeping up on the industry and taking a strong fold across all aspects of how we market, how we… Continue Reading →

Creating buying urgency: A guide to messaging approaches for technology service providers.

Having a product sealed and ready to go out in the world is not where the sales and marketing efforts end. It is in fact, exactly where it begins. Buying is a choice. It is up to the individual or… Continue Reading →

The Free Trial | 4 Questions You Should Never Fail To Ask.

“So,” the product manager looked at Emily, “What do we do now?” Emily is the marketing strategist of her company. She’s a pro, at distributing content, community management and executing compelling campaigns. But it wasn’t enough. The C level wants… Continue Reading →

How to Use Marketing Automation in eCommerce to Convert more leads

Most people now look online when making purchases, meaning that every company needs to understand how to engage with consumers in an increasingly crowded online marketplace. The good news is that thanks to automation in marketing, you can directly appeal… Continue Reading →

PIM Trends 2018 and what’s in store for the future – An insider analysis by team PIMworks

Success is driven by growth which is in turn determined by the digital progress in an organization and willingness to adapt to emerging technologies. Getting specific to e-Commerce industry, it would be unquestionable when I say technologies like AI, mobile… Continue Reading →